20% more visitors identified the first two weeks thanks to ProspectFinder

Client

Central European supplier of CRM-system with 160 000 users in 1 400 companies

Challenge

Used Google Analytics and lots of manual data collection to indentify some of the visitors on web Wanted a solution with improved information about visitors and their visits

Solution

Prospect Finder information is used in sales meetings to discuss next step, follow up customer meetings and find new prospects

Marketing  use Prospect Finder information to measure the effiency of marketing activities, result of fairs and optimize keyword campaigns

Result

20% more visitors identified the first two weeks.

Prospect Finder information becomes more and more integrated in daily sales work